Squarespace Template Showcase: My Bold Type

Christina Ricci is a talented creative copywriter and brand stylist for female entrepreneurs. “Bland brand be gone” is a quote directly from her site, and it definitely speaks volumes about what Christina does. She’s all about bold content and branding infused with personality that allows her clients to stand out from their competitors.

Her mission to equip business owners with powerful branding and copy meant that she needed a website that portrayed both her professional skills and her punchy personality!

Christina used our Luna Squarespace Template to easily create a bold, and beautifully-styled website for My Bold Type. She’s taken the template and made it all her own, seamlessly integrating her brand’s luxury feel throughout the site. The way she’s chosen to showcase her branding skills by styling her new site to perfection truly establishes her as an expert in her craft!

It’s safe to say that she’s successfully created a site that aligns with her brand vision and highlights each of her services effectively.

See how Christina felt about the Squarespace template process below, and make sure to check out her live website too, it’s truly amazing!

Name: Christina Ricci

Website: myboldtype.com

What do you do/what is your business?: I'm an independent writer and designer who helps female small business owners stand out through authentic, impactful content and branding.

What or who inspires you the most?: Other female small business owners!

What template did you purchase?: Luna

Why did you want a new website?: I pride myself on my professionalism, versatility and creativity in the services I offer clients. I didn't feel like my website was reflecting any of these assets. Having used some of Big Cat Creative's templates before, I knew a web template was the 'extra oomph' upgrade I needed.

How did you feel before you created your new website?: I felt a little stuck. Many creatives can probably relate with me on this one: fleshing out a brand for a client is a piece of cake compared to the painful procrastination of creating your own!

How do you feel now that you have launched your new site?: Both relieved and re-energized.

How do you think your business is going to benefit from your new website?: Building your client list is one thing, but finding the *right* clients is another. This site rebrand was a time for me to hone in on a more specific audience: females who've put their heart and soul into their business and want their brand to reflect it. Now that my website is a representation of all the heart and soul I've put into my own, it's a natural showcase of what I can help others do.

How did you find the whole Squarespace Template process from purchase to launch?: As always with anything Big Cat Creative-related, easy easy easy!


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