Logo & Brand Design
First impressions matter, and you want your business to be seen as a professional, established and trustworthy brand. The Branding Design Package starts with us defining your ideal target audience and gets to the heart of your brand to successfully tell your company's story through strategic and memorable design. This package includes everything you need for a solid brand foundation including a logo and a complete branding style board.
So, what's included?
Guided content questionaire
Brand mood board
- 3 primary black and white logo designs to choose from (3 revisions)
- 3 personalized color palettes to choose from
- Full color logo final optimized for Web and Print
- Alternative logo/s + Favicon
- Custom font combinations
- Signature brand textures/patterns
- A complete detailed style guide
- All final high-res files supplied to you via Google Drive
All of the packages are tailored to suit your needs,
contact me via the form below for a free consultation and detailed proposal!
WHO IS THIS PACKAGE FOR?
This package is for business owners, entrepreneurs and start up companies who want to break into the market with a professional, beautiful and cohesive brand and logo design. It’s also great for existing businesses looking to spruce up their current branding.
How much will this cost?
Investment starting at $400
Every job is different, and every package is tailored to your specific needs. Contact me using the form below for a custom quote!
HOW LONG WILL IT TAKE?
Your branding will usually take no longer than 2 weeks. This relies on you being available to communicate and review your designs as soon as they come to you. It's best to book in when you know you have some free time to review and provide feedback.
RESEARCH & DEVELOPMENT
After you’re all booked in and ready to go, I’ll get straight to work on picking your brain. First I’ll provide a client questionnaire which you will need to fill out thoroughly so I can really get a good idea of your target audience and goals for your business. We’ll also discuss other brands you are drawn to, or other pieces of inspiration that may be helpful to the branding process. On top of that I will conduct industry research to check out your competition and to get a really good idea of the market.
After the questionnaire and creative research, I will design a mood board. A mood board is an arrangement of images, materials, colors and pieces of text that will project a particular style or concept. In this case, it will project all that we discussed in step one, and should be on the right track for the overall feel of your brand. Starting with getting the mood of your brand right is a vital first step to a successful branding. (3 rounds of revisions)
Once you are happy with your mood board, I’ll start creating concepts for your logo. I will provide you with 3 beautiful and unique designs to choose from. You’ll also receive 3 custom color combinations to choose from, based on your initial mood board and questionnaires. These will define the signature colors of your brand. Alongside the logo concepts I will also be working on your font combinations (these two go hand in hand and must be cohesive!) (Choice of 1 logo and 3 rounds of revisions)
The final pieces
After we have decided on your perfect logo, I will start putting together the rest of pieces of the puzzle. I’ll develop any signature textures or patterns that will enhance your brand design, your branded favicon and create any other branding materials we agreed upon eg. business cards, social media graphics, custom buttons etc. All of these elements will be collated into and presented on your final branding style board. (3 rounds of revisions)
We made it! This is the best part, where I deliver the final versions of everything we have worked so hard on over the last few weeks. You’ll receive your full branding style guide which includes: Your fully colorized logo, your black and white logo, any alternative logos, a personalized favicon for your website, your custom font combinations and color palette, any signature patterns, textures and photos that can be used in your branding. You will receive all individual high res files via Drop Box. Pop that bubbly and celebrate your beautiful new brand - we're done!
THE FINE PRINT
Once we have agreed on all the particulars, I require a a 50% non-refundable deposit towards the branding project. This secures your spot and indicates the beginning of the project. The remaining 50% will be required when the project is finished and the final files are released. Any additional products required that aren’t agreed on prior to the start of the project will be billed at an hourly rate. All prices are in USD.